Many millennials told Business Insider they enjoy the app because it allows people to share quick moments of their lives with others without too much negative feedback, and it gives users an outlet for funny pictures.
"I like sharing weird things I see when I'm out, videos of friends being funny, photos with text that I'll post as stories when I have news to share, or ugly selfies," one user told Business Insider. "When you get ugly selfies from someone, that's how you know you're good friends."
The reworked Snapchat photos, several of which you can see in the slideshow below, turn baby Felix into a variety of different characters from pop culture, politics and news events. Most of the snaps also have a witty and punny caption.